Google branching out In DOOH- All You Need to Know
Google is wearing another advertising hat and announced its new offering ‘Digital-out-of-home’(DOOH) ads in Display &Video 360. The blog announcement says, “Today, we’re making digital out-of-home ads available to all Display & Video 360 users so that they can...
How to rank well on Amazon? Performing SEO on Amazon.
Introduction It all started in the year 1994! A company named Amazon was founded and established in Bellevue, WA. During the initial years, the journey was not so smooth for Amazon. People around the world were not familiar with the online shopping experience and took them a...
Wavemaker India Launches D2C Solutions Unit
Group M’s most awarded media agency, Wavemaker India, has recently launched a new Direct-to-Consumer (D2C) practice to assist brands in implementing and navigating successful D2C strategies for growth. Notably, the media agency is already working with established...
Dentsu partners with Moving Walls to bring accountable DOOH advertising to Africa
Moving Walls has teamed up with Dentsu Africa, a global digital marketing and communications company, to create an advanced Out-of-Home (OOH) advertising technology platform for various markets in Africa. This new partnership will provide a full-stack solution for OOH...
Noon Acquires Leading Online Fashion Retailer Namshi
Noon, a leading e-commerce company based in Riyadh, has successfully acquired online fashion retailer Namshi. The acquisition is now in effect, immediately expanding Noon’s offerings in products and services. The online marketplace made the announcement on Monday,...
